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Retention

Catch churn before it happens.

Pulse watches for the tiny signals that predict a customer is drifting — declining sessions, missed logins, downgraded plans — and steps in with a message that changes the trajectory.

−22%
Average churn reduction after 90 days.
Live
Churn scores update on every event.
11
RFM tiers surface at-risk cohorts.
4x
Response rate on personalised retention offers.
What you get

Retention on autopilot.

Churn scoring

Every customer gets a live risk score — updated as their behaviour changes.

Early warnings

Trigger journeys the moment usage drops below a threshold you define.

Value reminders

Reinforce the outcome customers signed up for with usage recaps and success stories.

Save offers

Deploy targeted incentives only when the risk score justifies the discount.

Cohort retention

Compare retention curves by acquisition channel, plan, or campaign — instantly.

Feedback loops

CSAT and cancel surveys drop into journeys so every save learns something.

How it works

Retention as a system, not a fire drill.

Step 1
Instrument usage

Track the events that matter — logins, key actions, feature adoption.

Step 2
Score churn risk

Pulse ML surfaces at-risk customers days before the cancel button.

Step 3
Deploy save flows

Cross-channel journeys reach the right customers with the right offer.

Step 4
Prove lift

Holdouts show incremental retention — not just correlation.

Turn retention into a growth engine.

Every save compounds. Every learning improves the next.